& Other Stories features transgender models in new campaign.
& Other Stories invited five creatives, all transgender, to tell a story that broadens the view on gender in fashion.
By featuring diversity in age, ethnicity and personality in a wide mix of different stories, & Other Stories highlights the versatile aspects of the collections while pushing boundaries and challenging the traditional fashion and beauty gaze.
Amos Mac shot the campaign, while Love Bailey styled it and Nina Poon did the women’s makeup. You can see below a behind-the-scenes video of the process, The Gaze & Other Stories. The brand’s creative director, Sara Hilden told WWD, “There’s a lot of talk about transgender today, but for us, it was a lateral step to do [the campaign].” She further explains that shots can be seen as any other fashion campaign one might see.
Model Valentijn De Hingh says that “I want to break free from gender constraints.” and model Hari Nef explains that “Fashion has played a huge role when constructing my identity.”
See below photos of the collection and shop it here.
